Hybrid Drives the Future of Unified Communications

    recent report from Frost & Sullivan found what we’ve been saying for some time: hybrid is the future of unified communications. The report looks at recent growth and makes predictions for the future, both of which are looking good on the hybrid front.

    The report looked at key market drivers and restraints for VoIP access and SIP trunking services, and predicted how they’ll grow to 2020 and beyond. According to its predictions, hybrid cloud models, which provide more and varied integration for VoIP and SIP trunking services, are on the rise. Hosted UC solutions, while still useful in their own way, will have very little change in their impact. Other market drivers include modern UC platforms supporting SIP as the default PSTN interface, and advanced capabilities improving the value of SIP trunking services.

    Hosted IP telephony services, the report found, can be “both friend and foe,” given the benefits it can provide as well as the attached risks. Yet hybrid can balance out the risks by providing more control and security, while maintaining the flexibility, scalability, and support that makes hosted services so appealing.

    Of course, ShoreTel has known the value of hybrid all along, which is why we’ve been so keen on offering the best hybrid unified communications solutions possible. We combine the ease and flexibility of virtual PBX applications from the cloud with the resiliency, control, and availability of on-premise phone systems, because we understand that hybrid is the future. Of course, flexibility is the name of the game, so we make sure to offer options leaning more towards the cloud or on-premises, depending on your business needs.

    With that said, it’s good to know that Frost & Sullivan agrees with us. Hybrid is a growing trend, boosted by the growth of SIP trunking services, and will continue to move the market forward. So we here at ShoreTel are glad to be a part of this growing force, and look forward to providing hybrid UC services to even more businesses and workers in the coming years.

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