The rise of UCaaS: moving communication to the cloud

    The UCaaS market is growing. Recent research published in the MarketsandMarkets comprehensive 2013-2018 UCaaS report indicates that 2014 represents the beginning of the technology’s wide-spread adoption. By 2018, revenue is expected to more than double from its current $2.52 billion to $7.62 billion.  

    This rise is no surprise, given the need for businesses to support an increasing number of communication channels and interactions, without committing to a corresponding increase in investment.

    Many businesses understand the benefits of a UC solution in improving employee productivity, streamlining processes and boosting interaction across the organisation, but economic conditions and budgets can present a challenge to justifying the initial investment.

    If this is the case, the flexibility and easy scalability of a cloud-based communications solution, or UCaaS, should be considered. If you can answer yes to any of the following then UCaaS could provide your business with the route to benefiting from unified communication sooner than you may have expected:

    1. You need access to the latest communications but don’t have the capital budget or in house resource to implement an on premise solution. This may be underpinned by a need to improve productivity or customer service, or by a time-limited event such as a merger, acquisition or the opening/closing of an office.

    2. Agility is key to your business. A cloud-based communications solution could be for you. It frees up capital to invest in core operations and provides you with the flexibility to grow your business. 

    3. You want flexibility in your approach connecting offices and mobile workers. Blending an existing on premise solution with a move to the cloud can enable headquarter locations to support branch offices and mobile workers. UCaaS gives the flexibility to slowly migrate away from legacy systems whilst facilitating better communication between your offices and reducing IT complexity where there is little or no support resource. 

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