Many charities are experiencing the cruel juxtaposition of an overwhelming surge in demand but with dramatically reduced donations. Challenges like food shortages, social distancing and strict safety rules have many charities wondering where to start.
To add insult to injury, fundraising is a particular burden, as less people want to be approached door to door, record numbers are facing financial hardship, and large gatherings are illegal. All this has forced charities to rethink how they approach donors, and how to provide for society's most vulnerable.
In this episode of the Making Connections podcast, we sit down with Cheryl Jackson, founder of Minnie's Food Pantry in Texas, to better understand the latest concerns, how the team is coping, and what they need most to succeed.