"Small- and medium-sized organizations are continually looking for ways to streamline operational costs while maintaining the highest level of customer service," says Rick Dell, Mitel president of U.S. sales. "Mitel's latest communications tools help organizations proactively track and manage inbound calls for smoother business operations and simplify their networks to significantly reduce costs."
You Can't Manage What You Can't Measure
Using the Mitel Business Dashboard, organizations can easily monitor call activity and collect trend data on call volumes and times. Through comprehensive real-time and historical reports, organizations can assess the effectiveness of how call traffic is handled, and adjust for maximum benefit. For example, if a company receives a number of calls between 8 and 9 a.m. but only begins answering the phone at 9, the organization can adjust work hours to ensure the majority of calls are being addressed.
This intelligent call tracking shows not only when customers call and who they talk to, but can also provide valuable metrics on sales and marketing initiatives. For marketing campaigns, organizations can assign a dedicated phone number and track the resulting calls, leveraging this information not only for initial sales, but for upselling and cross-selling opportunities.
"With the real-time monitoring capabilities of the Mitel Business Dashboard, I can focus on the information that will help address business performance issues as they are happening," says Anna Adams, customer service manager of Premier Beverage Company, one of Florida's largest wholesalers of wine, spirits, and non-alcoholic beverages. "The detailed reporting tools allow me to identify areas for improvement and make adjustments to our call management. This has helped us reduce our missed calls by over half."
Simplifying the Network
SIP Trunking on the Mitel 5000 CP provides greater flexibility in the implementation of network connectivity and services. Depending on local tariffing, SIP trunking can significantly reduce costs compared to analogue, T1, or PRI lines.
Extending unified communications capabilities for SMBs, the Mitel 5000 CP also supports the Mitel Applications Suite (MAS). MAS delivers capabilities like unified messaging, speech-enabled auto-attendant, and audio and web conferencing through a single interface, simplifying unified communications management and deployment.
Enriching the End-User Experience
The 5360 IP Phone is a full-feature color phone with web capabilities that deliver graphically-rich and simple-to-use applications. Equipped with a gadget sidebar, the seven-inch touch display enables one-touch access to embedded or internet-based content and applications. The 5360 IP Phone provides a large color backlit display with programmable self-labeling functions and softkeys, superior sound quality with wideband audio, embedded gigabit, and a built-in HTML toolkit for application development. The 5360 IP Phone is compatible with the Mitel 3300 IP Communications Platform (ICP).
A global market leader in business communications powering more than two billion business connections, helps businesses and service providers connect, collaborate and provide innovative services to their customers. Our innovation and communications experts serve more than 70 million business users in more than 100 countries. For more information, go to www.mitel.com and follow us on Twitter @Mitel.
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Sandrine Quinton, Media
Tel: +33 (0)130-964-301