The Marketing Stir Podcast: Katie Kregel on Tapping Data for Marketing Strategies

March 18, 2024

Mitel has long had a strong bench of women leaders on the Marketing team, and in honor of Women’s History Month, we’re highlighting the expertise and successes of such team members.

Let's take a trip back to August 2023, when Mitel’s VP of Global Corporate Marketing appeared on The Marketing Stir podcast, hosted by Stirista. During the discussion, co-hosts Vincent Pietrafesa and Ajay Gupta talked to Katie Kregel about her career journey, experience as a woman in the tech industry, and why she loves B2B marketing.

Katie also shared her thoughts on the importance of data in improving marketing strategies, especially in today's competitive market environment. She talked about her involvement in business acquisitions, the significance of customer loyalty, and what messages on LinkedIn really get her attention.

This engaging conversation offers valuable insights for marketers and business professionals alike. Listen in!

Categories: Expert Insights

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